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Predictable information in predictable
locations, that’s the essence of a MARC record. The difference in
marc4media® is that the content of each record focuses solely on aligning
media to educational objectives and learning outcomes. In a marc4media®
record, ‘Notes’ describe the purpose of an educational series or the
content of teacher guides. ‘Summaries’ are written in consideration of
alignment to state objectives. ‘Subjects’ include teaching areas such as
Social Studies or Language Arts. Additionally, each marc4media® record is
so detailed that it satisfies the most intuitive searcher with a broad
range of keywords to further countless side searches into related topics
and research activities. We have
chosen several ways for you to see the difference marc4media® makes:

IN A DATA STREAM provides a
snapshot of a marc4media® record before it is displayed in an
automation system. Since MARC is a communications format, symbols and
codes define where one record ends and the next one begins and the
location of titles, annotations, subjects etc. In their pure form, all
marc4media® records look like this, because each is formatted to
provide content to all automation systems that use MARC records.
Click below to pop-up examples
of:
Raw marc4media® Record

Partially Decoded Raw marc4media® Record



SAMPLE PRINTOUTS emphasizes the
characteristic content of marc4media® records for all grade levels.
These samples are a hybrid of pure and partly decoded MARC format.
Verbal clues to the left of each column show the location of title,
series title, annotation etc. Numerical indicators also define the
location of types of information. For example, titles are always in
245, summaries are always in 520, series and teacher’s guides are
described in the 500’s, series titles are in 440 and subject headings
are in the 600’s.
Click below to pop-up
examples of: Primary

Kindergarten

Kindergarten to Grade Six

Junior High

High School

High School/College

CD-ROM (Elementary)

CD-ROM (High School)

Sound Recording

Kit

DVD-VIDEO

 
AUTOMATION SYSTEMS shows screen
shots of marc4media® in a variety of library management systems. In
most of these, distinguishing MARC features that were prominent in
the Data Stream and Sample Printouts, are suppressed in the on-line
system. MARC has done its job and transported the content to the
on-line display. To fully
appreciate the contribution of marc4media®, imagine an on-line
display with very little content, perhaps titles and one or two
subjects only. Then imagine an on-line catalog built from thousands
of marc4media® records. The potential for curriculum development and
teachers choosing media aligned to standards, has expanded
enormously.
Click on thumbnail images below to
view larger version:
Athena (Regular View)

Athena (MARC View)

Alexandria (Regular View)

Alexandria (MARC View)

Epixtech (Dynix ): Example of a District Union Catalog

Medianet:
Example of a Media Reservation System

 
POWER POINT DEMONSTRATION of
marc4media® from creation to import into a Library Automation
System
 You
may alternately choose to download the presentation in Microsoft PowerPoint
Format (marc4media.ppt 2.15 MB)

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